Here is an excerpt from Bond Lammey's blog "Research in Motion", Bond was our Keynote speaker at the 2014 Spring Conference, in this post she touches on highlights from her presentation...
Friends, family, and fellow researchers: conference season continues! In the first three weeks of May, I had the opportunity to speak at not one, not two, but three APRA chapter spring conferences. At each conference, I met a great group of local researchers, presented on some fun topics, and had a fair amount of travel adventures.
My Tri-APRA tour took me to Columbus, Ohio on May 1-2; St. Paul, Minnesota on May 6; and Lansing, Michigan on May 16. Before I go any further, I’d like to thank OPRN, APRA-MN, and APRA-MI for putting on wonderful conferences, and for inviting me to be a part of each one. It was a crazy three weeks, but I had a great time talking shop with all of you.
... For the FULL Post Click here to go to Bond's blog page
Date: May 6
My presentations: Prospect Identification Strategies, Board Prospecting: A Case Study
Prospect Identification Strategies
Today’s research shops are being asked to identify prospects for initiatives that exist far outside the scope of your traditional prospect base. I discussed the following: methods and tools for prospecting in new interest areas, factors to consider when capturing new interest areas in your database, and strategies to expedite capacity ratings when conducting initial proactive research.
Board Prospecting: A Case Study
I co-presented this session with Matt Hewitt from Concordia St. Paul. Some of you may recall Matt Hewitt from my third blog post, Minnesota Nice. Matt and I walked through a project we worked on last fall, when Matt was asked to look for some suitable board candidates to present for nomination to the board. Matt created an affinity score to prospect within his database for these names, then he and I walked through some research tools to verify information on them. We blended small-shop and large-shop examples in this presentation (I used examples on board prospecting from when I worked at University of Chicago), and had a great conversation with attendees. Also, this was my first presentation experience using Prezi, which made me feel hip and cool.
You may recall that I attended APRA Minnesota’s fall conference featuring Chris Pipkins and Lisa Howley (I covered this conference in Minnesota Nice). Being asked to speak at the conference this time was like coming home. I got to see my good friend Debbie Mueller, who is a past president of APRA. If you’re keeping track, I’m now 2 for 2 on catching up with APRA presidents at these spring conferences. What talented and amazing people work in our industry! Another highlight, thanks to my co-presenter and a number of other conference attendees, I learned a lot about Lutherans in Minnesota.
I experienced my first suitcase casualty as my trusty suitcase (from several years before I started this job) lost a wheel once I landed in Minneapolis. Since I wasn’t in the mood to lug a one-wheel suitcase around, I headed straight to (where else?) Target and got a new one. Meet Zippy!
Thank you to Bond for speaking with our APRA-MN Chapter this past spring, and for sharing her blog post with us!